Selling your home is perhaps one of the largest financial decisions you will make in your lifetime.  You need the right representation to help you get the most from your investment.

Simply put, we sell houses, and we sell them well.

At Platinum Idaho, we specialize in advanced marketing technologies and selling homes by providing a combination of essential services that ultimately results in a quick sale and a smooth transaction with maximum net proceeds to you, the seller.  Whether it’s pricing, staging, marketing or negotiating, we know what it takes to sell your home.

Your property is unique

It deserves a tailored marketing plan that highlights its features. We believe that no two properties are the same, each with a unique story. Our job is to tell this story and make you fall in love. We want you to fall head over heels and get swept off your feet by your own listing. Why? Because then buyers will do the same.

Current tools & technology make it quite simple to list a property for sale. By entering information into the MLS system, clicking a button, the average Real Estate Agent can automatically have their listings appear for sale online and in front of buyers.

We create a FIVE-STAR experience

We sell houses, and we sell them well. We don’t do average. Ever. We don’t just promise, we deliver. We customize everything. We create a FIVE-STAR experience.

Want to know what your home is worth? Click HERE

A unique sales and marketing strategy is designed for every property. We think through the mind of the buyer for your specific property. This custom marketing theme dictates everything from our content, photography and videography direction, staging & styling, online strategy, targeted marketing and events. While we use only the best tools and resources, arguably the differentiation lies in our ability to individualize our listings.

We know that selling your property can be stressful and time-consuming. Our Team will ensure that your sale process is as seamless as possible. After a thorough pre-sale consultation, we will be pleased to coordinate the execution of all tasks to help prepare your property.

First impressions count. 96% of buyers start their property search online and swipe through thousands of photos to find the ‘one’. Unfortunately, that can also make it harder for buyers to distinguish one listing from another. When you only have a split second to captivate a buyer’s attention and have your listing stand out from the rest, the photos have to stop them in their tracks

Our unique, custom narrated property videos have a viral effect. We shoot aerial drone footage for every property we list.  These video tours can attract 5,000-10,000+ views. Our videos are always professionally filmed and edited.

Our team has sophisticated online marketing and social media tools to target, track and convert buyers.

For each and every property we determine the demographic profile of your potential buyer and run online campaigns that target them. We hyper-focus our ads to run campaigns that are put in front of prospective buyer’s multiple times and across many partner websites and search engines.

We use the industry’s best systems to host a campaign strategy that includes coming soon ads, targeted and segmented email blasts, just listed and open house postings.


All of our print marketing pieces are custom designed, for every property. We work with our in house graphic designer to create a consistent, polished and modern style for all of our print materials including glossy property brochures, just listed/sold flyers and signage for your lawn, neighborhood and open houses. (show 3-4 samples)

Buyers:  our expansive and rapidly growing network of buyer contacts will not only receive visually appealing online marketing about your listing, but they are also segmented to encourage high-quality engagement based on suitability of your listing to their needs.

Realtors: we have carefully curated a Realtor network that is categorized by their typical buyer price points and neighborhoods

With every Open House, we aim to create a buzz and energy that will generate a sense of excitement and potential fear of loss if Buyers don't act on their interest in your listing. This is successfully executed through effective marketing (to ensure the Open House is well attended) and providing all guests with a great experience.

When you hire us to market and sell your property, you get our whole sales team working on your behalf, not just one solo agent. We are all full-time sales representatives, with a strong track record in sales and marketing. Combined, we have over 25 years of experience.

We are expertly trained in negotiations – each of us prides ourselves in the ability to get our sellers top dollar and our buyers their dream property, without overpaying.

We live and breathe real estate and have a lot of fun doing so.
We let our results speak for themselves so we don’t have to.
Online Advertising That Brings Results (Buyers!)

We let our results speak for themselves so we don’t have to. Fewer Days on the Market means more money in your pocket!

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